Velasco Sacristán, M.S. and Cortés de los Ríos, M.E. 2009. Persuasive nature of image schematic devices in advertising: their use for introducing sexisms. Alicante Journal of English Studies / Revista Alicantina de Estudios Ingleses. 22 (Nov. 2009), 239–270. DOI:https://doi.org/10.14198/raei.2009.22.15.